Thursday, February 23, 2012

Creating A Public Radio Program Buzz


  From the Top is taking its roadshow to Utah Public Radio. The program was recently added to their line-up.      






Getting involved with remotes of national programming helped launch WNPR's change in programming focus. WNPR was able to generate community and listener excitement around StoryCorps, Wait, Wait and A Prairie Home Companion.
Here's some of the positive results we had at WNPR:

  • Listeners loved it.
  • Press coverage about the station increased.
  • The appearances created development opportunities.
  • Staff became involved. All of this was a positive experience for them.


 UPR is experiencing some of that glow. The Salt Lake Tribune has press coverage today. There will be more coverage as the event draws closer. UPR also has the news posted on their Website and Facebook Page.




From the Top airs on UPR Friday afternoons at 2:00 and Sunday nights at 9:00.  

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