For those who can afford it, you'll be able to stream music in your car. Gadgetwise contributor Sam Grobart reviews the system (MOG) available in a high end BMW for the New York Times. There are a couple of telling comments about public radio. Grobart says the music on public radio is a lot better than commercial radio but, can be inconsistent. He also mentioned "
the possibility that you’ve stumbled into the minefield of boredom and haranguing that is Pledge Week."
Those two observations are related.
- Listeners were telling us in 1998 that they disliked public radio's fund drives.
- Your audience audience data will tell you about the consistency or inconsistency of your content.
- Inconsistent quality of content leads to longer fundrives.
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